
Social media marketing is a useful – and free – marketing tool that can help businesses flourish. In our new socially distant world, social media can provide a new way to stay in touch with current clients – and more importantly reach new potential clients. For insurance agents and brokers, social media is especially helpful because a large part of our business is word-of-mouth referrals. To be successful, it’s important to remember that social media was created for people, not for businesses. Using social media correctly can help your business grow but a few missed steps can be the nail in the coffin for your insurance agency.
Many small business owners have purchased disability income insurance to protect their salary. That’s great news! Having a personal disability insurance policy will replace part of your clients own income if he/she were unable to work due to an illness or injury. But, if that’s the only disability income insurance these clients have, they’re leaving their business open to a considerable amount of financial risk. There are several types of disability income insurance geared specifically for small business owners that could save your clients a lot of stress and economic headaches in the future.
More than 26 million Americans—about 16% of the total workforce—work remotely at least part of the time, according to a 2019 U.S. Bureau of Labor Statistics (BLS) report. Between 2005 and 2015, the number of U.S. employees who telecommuted increased by 115%. It’s hard to imagine what those numbers might look like today in our new COVID-19 world.
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More than 5 million employees (only 3.6% of the U.S. workforce) work from home but 56% have a job where they could work from home. * Technologies like video conferencing and internet-based phones have made working outside of a traditional office much easier. When you factor in perks such as zero commute time, comfy clothes, flexible schedules and fewer office distractions… who wouldn’t want to work remotely?
Lead nurturing is an essential part of the sale and marketing process. This nurturing process is not much different than caring for a house plant. For your house plants to grow, you need to provide water, nutrients, sunlight when the plant requires it. Too much or too little of any may kill it.
When you think of someone who needs a disability income insurance policy, you may think of someone with a physically demanding job or someone who needs help making ends meet. You probably don’t think of a lawyer. But lawyers need disability insurance just as much as — if not more than — other professions because of their investment in their education and a higher than average earning potential.
Disability income insurance is different from all other types of insurance. The cost of your car insurance is based on how many years you’ve been driving (your age), the value of your car, your driving history and a few other factors. The cost for disability income insurance is based on similar components such as age and your medical history – however, unique factors affecting the cost of disability insurance are related to the policy features chosen by the insured. The decisions your client makes about policy design also impact the price.
The COVID-19 virus is changing the way we do business. Social distancing is resulting in a temporary hiatus from face-to-face meetings, closing offices and working remotely. Luckily, tech advances such as video conferencing and cloud-based services are making business possible.